Legal

Privacy Policy

Effective date: January 1, 2025

HomeTipToday.com ("Home Tip Today," "we," "us," or "our") is committed to being transparent about the information we collect and how we use it. This Privacy Policy describes our practices for the website located at hometiptoday.com and any related services.

Information You Provide

When you fill out a form on our site, we may collect personal information such as your name, home address, phone number, and email address. We also collect information about your home improvement interests and needs based on answers you provide in our questionnaires.

Submitting this information means you are providing explicit consent for us and our marketing partners to use that information as described in this policy and any applicable TCPA consent language presented to you at the time of submission.

Automatically Collected Information

When you visit our site, we may automatically collect certain information, including:

• IP address and approximate geographic location
• Browser type, version, and device information
• Pages visited, time spent, and referring URLs
• Session identifiers and cookie data
• Campaign and attribution data (UTM parameters, click IDs, and similar tracking codes)
• Cloudflare Ray IDs and other infrastructure-level identifiers

This information is used for fraud prevention, site analytics, and improving our services.

Consent Verification

We may use third-party consent verification services such as TrustedForm to document and store proof of your consent at the time of form submission. This documentation may include a recording of the page session and the exact consent language you agreed to.

We may also use Cloudflare Turnstile or similar security services to verify that form submissions are made by real users.

How We Use Your Information

We use the information we collect to:

• Provide homeowner tips and resources relevant to your needs
• Connect you with home service companies, contractors, or marketing partners where consent is provided
• Improve our website, content, and user experience
• Detect and prevent fraud and abuse
• Comply with legal obligations

Sharing Your Information

When you provide your information through a form on our site and consent to be contacted, we may share your information with:

• Home service companies, contractors, and home improvement service providers
• Marketing partners, call centers, and lead buyers who offer relevant home services
• Technology and analytics service providers who help us operate our website

We do not sell your personal information to third parties outside the context of the consent you provide when submitting a form.

Cookies and Tracking

Our site may use cookies and similar tracking technologies for session management, analytics, and advertising attribution. You can control cookies through your browser settings, though doing so may affect the functionality of certain site features.

Data Retention

We retain information for as long as necessary to fulfill the purposes described in this policy, comply with our legal obligations, resolve disputes, and enforce our agreements.

Your Choices

You may contact us at any time to ask about the information we hold about you or to request that we update or delete it, subject to applicable legal requirements.

Children's Privacy

Our services are intended for adults. We do not knowingly collect personal information from children under the age of 18.

Changes to This Policy

We may update this policy from time to time. When we do, we will update the effective date above. Continued use of our site after changes are posted constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy, please contact us.